The Helsinki SaaS problem: too much building, not enough pipeline.
Most local SaaS teams know how to ship. Fewer have the time, focus or headcount to run consistent outbound: defining ICPs, building lists, enriching data and keeping sequences alive.
How Selda City becomes your outsourced outbound engine.
Vault ingests your product pages, docs, changelogs and customer stories so the City understands who gets the most value from you.
Director HQ turns that into clear ICPs and target lists: funding rounds, tech stacks, firmographics and trigger events that signal readiness.
Sales House runs structured outbound waves, tests angles and keeps learnings in Vault—so every month is smarter than the last.
Why not just hire or use an agency?
- Hiring SDRs is slow and expensive—and turnover resets your learnings.
- Agencies disappear after the campaign; Selda City keeps the memory in Vault.
- With credits you can ramp up or down outbound volume without contracts.
Ready to let the City run your Helsinki SaaS outbound?
Start free, connect your current assets and let Selda City propose the first focused outbound plays for your segment.